53% of Salinas households rent Repealed May 13, 2025 $2,350 avg. monthly rent 30,000+ families at risk Next affordable housing: 2030 Vote November 3, 2026 53% of Salinas households rent Repealed May 13, 2025 $2,350 avg. monthly rent 30,000+ families at risk Next affordable housing: 2030 Vote November 3, 2026
Data

The Crisis by Numbers

Housing affordability crisis in Salinas, California affects thousands of working families

53%
Of Salinas Households Are Renters

More than half the city rents. Without protections, the majority of Salinas families are vulnerable.

Bay Area Equity Atlas
52%
Of Renters Are Rent-Burdened

Over half of renter households spend 30% or more of their income on housing, leaving less for food, healthcare, and savings.

Bay Area Equity Atlas
$8,300
Average Annual Savings Per Household

What families could save each year if they only paid what they could afford. That money stays in Salinas.

Bay Area Equity Atlas
$2,350
Average Monthly Rent

As of February 2026, what Salinas renters pay every month. For many families, that is more than they can sustain.

RentCafe/Yardi Matrix
87%
Income Premium to Buy vs. Rent

In Salinas, buying costs nearly double what renting does. The national average is 46%. Renters here are trapped with no way out.

Redfin, December 2025
What Happened in Salinas

A City in Crisis – And Businesses Thrived

Despite claims that tenant protections would hurt business investment, the ordinances generated $1.4 million in revenue while actual costs were far lower. Yet the Salinas City Council repealed all four tenant protection ordinances on May 13, 2025 – just months after they took effect. Now families face an uncertain future while the next major affordable housing won't be completed until 2030.

Policy

The Four Tenant Protection Ordinances

These ordinances formed a comprehensive tenant protection package - all repealed in May 2025

All Four Repealed — May 13, 2025
1
Rent Stabilization
What it did

Capped annual rent increases to up to a maximum of 2.75%.

Why it mattered

Gave renters predictable housing costs and prevented sudden unaffordable hikes.

2
Just Cause for Eviction
What it did

Required landlords to provide a valid reason for evicting tenants, such as nonpayment, lease violation, or owner move-in.

Why it mattered

Protected tenants from arbitrary or retaliatory evictions, encouraging long-term tenancy and neighborhood stability.

3
Tenant Anti-Harassment
What it did

Prohibited landlords from engaging in practices that intimidate or coerce tenants, such as shutting off utilities or threatening undocumented tenants.

Why it mattered

Created safer rental environments and reinforced the rights of vulnerable populations.

4
Rent Registry
What it did

Required landlords to register rental units and report rent amounts annually.

Why it mattered

Enabled the city to track rent trends, identify bad actors, and enforce rent protections fairly.

Impact

Before vs After the Repeal

With Protections
Jan – May 2025
  • Rent increases capped at 2.75% annually
  • Valid reasons required for eviction
  • Protection from landlord harassment
  • City tracking of rental market trends
  • Program generated $1.4M in revenue
  • Housing stability for 30,000+ families
After Repeal
May 2025 – Now
  • Rent hikes up to 10% annually now possible
  • Evictions easier with weaker state protections
  • No city oversight or rent tracking
  • Families forced to plan for displacement
  • Essential workers priced out of community
  • Next affordable housing: not until 2030
May 13, 2025 — Council Vote

Why Were Protections That Worked Repealed?

On May 13, 2025, the Salinas City Council voted 5-2 to repeal all tenant protections, despite evidence they were working:

The Reality: Programs generated $1.4 million in revenue while operating costs were significantly lower
The Claims: Property owners argued regulations were too expensive and restrictive
The Result: Five new council members, elected after opposing tenant protections, voted to eliminate safeguards for 30,000+ rental units
Impact

What Families Now Face

Without local protections, California state law allows:

Rent Increases Up to 10% Annually

California state law allows increases of 5% + local inflation (currently ~3-4%), or 10% maximum. That's $200-$300+ more per month on average rents.

Weaker Eviction Protections

State law provides fewer safeguards against no-fault evictions compared to Salinas' stronger local protections that were repealed.

Essential Workers Displaced

Teachers, farmworkers, and healthcare workers - the backbone of our community - increasingly cannot afford to live where they work.

⚠️

Critical Gap: The next major affordable housing project won't be completed until 2030. Families need protection now, not in five years.

The Record

Destroying the Opposition's Failed Arguments

Their claims don't hold up to scrutiny - and the stakes for California are too high

Myth "Properties will leave the rental market"
Reality
More homeownership opportunities

When rental properties convert to owner-occupied homes, working families get a chance to build wealth through homeownership instead of paying rent to investors. This strengthens communities and creates stable neighborhoods.

Myth "Regulations are too expensive"
Reality
Programs generated $1.4M profit

Salinas' tenant protection programs brought in $1.4 million in revenue while actual costs were significantly lower. They were financially successful, not burdensome. The opposition lied about the economics.

Myth "Just build more housing"
Reality
Building takes years, families need protection now

Salinas won't see major affordable housing until 2030. What are families supposed to do for the next 5 years while developers profit and workers get displaced? Protection and construction aren't mutually exclusive.

Myth "Regulations don't create housing"
Reality
Displacement destroys communities

When teachers, farmworkers, and healthcare workers can't afford to live where they work, entire communities collapse. Businesses lose their workforce. Who will teach our kids and care for our elderly if we price out essential workers?

Myth "Investors will leave"
Reality
Good riddance to extractive capital

If investors only want to profit by exploiting working families with unlimited rent hikes, we don't want their money. Responsible investors who provide fair housing can still make money under reasonable regulations.

Myth "Legal challenges under Costa-Hawkins"
Reality
Other cities have succeeded

Cities across California have implemented similar protections within Costa-Hawkins limitations. Salinas' ordinances were carefully crafted to comply with state law. The legal fears were manufactured to kill popular policies.

Bigger Picture

Why This Matters for All of California

Salinas was the first rural, majority-Latino city in Monterey County to pass comprehensive tenant protections. If these policies fail here, landlord groups will use our defeat as a template to kill similar protections statewide. If we restore them, we prove that housing justice can work in agricultural communities across California. The entire state's housing justice movement is watching Salinas. We cannot let corporate landlords win.

Take Action

Help Restore Evidence-Based Protections

These policies were working - generating revenue while protecting families. The repeal prioritized property owner profits over community stability. We can restore them.

Volunteer Now
Transparency

Sources and References

Data and research supporting our campaign for housing justice